by Smitha Gopal | Oct 2, 2020 | Practice Pearls, Relating to Your Patients
Strategies for combating the ‘infodemic’ of COVID-19 misinformation Recent polls show that public trust in U.S. health experts is declining. This comes at a critical time, since dozens of vaccine candidates are currently in clinical trials, with an effective vaccine...
by Katie Moyer | Mar 26, 2020 | Emerging Technology & Trends, Patient Engagement
Easy ways to share clear, trusted health content remotely As Coronavirus Disease 2019 (COVID-19) continues to spread across multiple continents and throughout the U.S., most medical practices are feeling the impact of this global pandemic. On March 18, 2020, the...
by Smitha Gopal | Mar 20, 2020 | Emerging Technology & Trends, Patient Engagement
‘Free’ patient education from manufacturers comes at a cost Health care has a trust problem. Recent data shows patient trust in the health care industry is declining, according to Modern Healthcare. There are many reasons for this, including rising out-of-pocket costs...
by Stephanie Barlas | Feb 21, 2020 | Patient Engagement
Top 3 reasons patients leave a practice Patients today have an unprecedented number of choices when it comes to choosing providers and health care options. The days of “doctor knows best” and being loyal to the same practice for decades are over. According to Becker’s...
by Rebecca Lee | Sep 20, 2019 | Medical Marketing, Patient Engagement
The psychology behind why giveaways and gifts work Is gifting patients stress balls branded with your name an effective way to build loyalty? Do giveaways on your Facebook page influence patients to promote your practice? It can be hard to know what...
