Boost your eyewear sales and set your optical dispensary apart in the modern marketplace. Learn the latest trends in eyewear technology and fashion.
Given the ease and outcomes of cataract surgery, as well as the advanced lens technology now available, why are so many prospective patients still on the sidelines? Learn three reasons for patient hesitancy, and how to address their concerns.
Instead of viewing telehealth as a replacement for in-person care, many practices are finding success by integrating technology into patient care before and after office visits, using a hybrid appointment model. Learn tips and tools for successfully implementing a hybrid appraoch in your practice.
Medical practices that publish a blog do so for a number of reasons: to connect with people, educate patients, and to market their practices. Here are some ideas that may help you get started.
COVID-19 changed this practice’s appointment model and patient education—for the better Like most eye care practices, Kugler Vision in...
Many of your female patients may not be aware of their increased risk of eye and vision problems, or whether there’s anything they can do about it.
The most effective practice marketing efforts start with thinking like a patient. What do they need? What do they want? Are you providing it? Do they know it? These are all important questions for every practice to consider.