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3 Key Trends for Eye Care Professionals This Year
We still have not yet seen the end of COVID-19, and eye care practices are still trying to find their footing. But being aware of and responsive to these trends can help keep your practice ahead of the curve in 2022.
How Online Learning Is Impacting Children’s Vision
As we enter yet another year of the COVID-19 pandemic, the wide-ranging health impacts continue to be seen. Online learning and a significant increase in digital device use have contributed to a number of eye and vision issues in children. See how you can raise awareness of new threats to children’s eye health.
5 Eye Health Misconceptions to Clear Up in 2022
When it comes to vision and eye health, there are plenty of misconceptions out there. Here are some common eye health assumptions and misconceptions that you can clear up through patient education.
Understaffed? How Technology Can Fill the Gap
Technicians play a crucial role in eye care, but COVID-19 has caused major staffing shortages for many practices. Learn how technology can help address this issue by improving staff training and enhancing patient education.
What Patients Want: Personalized Healthcare Experiences
The data-driven healthcare landscape has created the demand for personalized, patient-centric care. Here are some ways doctors can use technology to personalize the patient care journey.
Eye-Friendly Holiday Gift Guide
Holidays are a great time to educate your patients about eye safety — especially those who may be buying gifts for their children or grandkids. Establish your practice as a trusted source of eye health information by sharing these tips and recommendations with your patients this season.
Ideas and Strategies for Your 2022 Social Media Calendar
Social media allows you to reach patients outside of your office. But it can be time-consuming if you don’t have a plan in place. Here are our thoughts on why advance planning is key for your social media strategy.
Gen Z Patients and How to Cultivate Them
Gen Z is the generation that is the most likely patient population to choose virtual healthcare. Here are some specific factors to consider for doctors wanting to better attract and serve Gen Z patients.
Stop Promoting Glasses the Old-Fashioned Way
Boost your eyewear sales and set your optical dispensary apart in the modern marketplace. Learn the latest trends in eyewear technology and fashion.