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Holidays are a great time to educate your patients about eye safety — especially those who may be buying gifts for their children or grandkids. Establish your practice as a trusted source of eye health information by sharing these tips and recommendations with your patients this season.
Social media allows you to reach patients outside of your office. But it can be time-consuming if you don’t have a plan in place. Here are our thoughts on why advance planning is key for your social media strategy.
Doctor-patient communication is a key component in any patient’s care journey. A strategy that addresses all touchpoints in the patient journey for both new and existing patients helps to start building a relationship even before a patient walks into your office.
Sleep apnea affects an estimated 30 million Americans. According to the American Sleep Apnea Association, 80 percent of cases of moderate and severe obstructive sleep apnea go undiagnosed. Learn how to raise awareness in your practice.
Given the ease and outcomes of cataract surgery, as well as the advanced lens technology now available, why are so many prospective patients still on the sidelines? Learn three reasons for patient hesitancy, and how to address their concerns.