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The Care Journey
Disruptions from COVID-19 and other factors offer opportunities for eye care practices Technology, the pandemic and other factors have caused major disruptions in many industries, and optometry is no exception. “Although the concept of disruption may have negative...
What metrics to track to see how many visitors are coming to your site—and whether they’re converting In a previous post, we discussed 8 ways video can improve your practice’s website SEO and ultimately convert visitors into patients. But once these strategies are...
May is Mental Health Awareness Month, the perfect time to educate patients We are in the midst of a mental health crisis. During the first year of the pandemic, prevalence of anxiety and depression increased by an unprecedented 25% globally, reported the World...
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