by Quin Ashworth | Mar 8, 2019 | Medical Marketing
What a patient-focused site looks like in 2019 What’s the first step most people take when looking for a new doctor? They go online. Your website is the first impression most prospective patients will get of your practice. Your online presence matters – especially to...
by Katie Moyer | Feb 15, 2019 | Emerging Technology & Trends, Patient Engagement
Are online reviews, surveys, or other methods the best way to gather feedback? What’s the best way to tell whether patients are satisfied with your practice? Positive online reviews? Lots of new patients requesting appointments? Good patient satisfaction survey...
by Quin Ashworth | Feb 8, 2019 | Technology & the Internet
From new hearing aids and sleep apnea devices to innovative patient education, tech is transforming medicine On average, Americans currently spend more than $10,000 a year per person on health care, according to ENTtoday. This is “a dramatic and unsustainable...
by Brad Sopher | Jan 4, 2019 | Patient Engagement
Doctors must offer awareness, education, and even financing options Talking about money can be awkward—particularly for doctors and patients discussing the cost of health care. Whether due to ignorance, embarrassment, or other factors, people who wouldn’t think twice...
by Katie Moyer | Dec 28, 2018 | Medical Marketing, Patient Engagement
Reach out to those with cold and sinus issues and college students home for the holidays During the winter months, when colds, flu, strep throat, and other illnesses affecting the ear, nose, and throat run rampant, ENT practices could be at their busiest. But patients...
