by mriccobono | Oct 5, 2018 | Emerging Technology & Trends, Practice Pearls
An Open Letter to Eye Doctors As an eye care provider, the time and dedication you bring to your occupation of preserving individuals’ sight is a medical necessity and a credit to your profession. There may, however, be a time in your career, when your best efforts...
by Michael Sopher | Sep 14, 2018 | Emerging Technology & Trends
Whether it’s you, your boss, or an employee, understand the pros and cons of working with this personality type Did you know that a pair of cardiologists coined the term “Type A” personality? Back in the 1950s, physicians Meyer Friedman, M.D., and R.H. Rosenman, M.D.,...
by Katie Moyer | Aug 24, 2018 | Relating to Your Patients
The need for a balanced conversation It’s widely known that overexposure to the sun can have detrimental effects, including sunburns, dehydration, heat stroke, and skin cancer. This may cause your patients to think they should avoid the sun entirely–but, as you...
by Kristen Shaab | Jun 29, 2018 | Medical Marketing
Expert advice on how to give a compelling talk to any audience Chances are, most doctors will be called upon to do some public speaking at some point in their careers. Whether you’re giving a patient education seminar, presenting at a medical conference, or speaking...
by Michael Sopher | Jun 22, 2018 | Relating to Your Patients, Technology & the Internet
Originally Published July 7, 2017 What your patients need to know about these concerning new apps Online eyewear retailer Warby Parker has given optometrists one more reason to dislike them. Now, in addition to offering customers a greater selection of eyewear at a...