by Katie Moyer | Nov 1, 2019 | Emerging Technology & Trends, Practice Pearls
The cost of this growing condition to patients and practices While it was once perceived as a minor irritation, today dry eye disease (DED) is considered a “critical and significant public health issue” in the U.S., according to the Ophthalmology Times. An estimated...
by Kristen Shaab | Sep 28, 2018 | Emerging Technology & Trends, Medical Marketing, Relating to Your Patients
Originally published on September 27, 2017 From decor to niche services to technology, here’s how savvy eye care practices stand out Fresh flowers, striped wallpaper, and elaborate window displays that rival the high-end boutiques of Rodeo Drive or Fifth Avenue is not...
by Stephanie Barlas | Jul 13, 2018 | Relating to Your Patients
What they need to know about personal care products and eye health The average person might use a half-dozen personal care products daily: soap, shampoo, conditioner, moisturizer, deodorant, toothpaste. For women, that number is likely even higher if they wear...
by Brad Sopher | Apr 20, 2018 | Relating to Your Patients
It starts with setting expectations and educating patients before the procedure Patient satisfaction with cataract surgery is high. But there is always the chance of those rare patients who are not happy with their results. Blurred vision and glare are common...
by Katie Moyer | Dec 1, 2017 | Relating to Your Patients
Patients need to know that lid hygiene products and services go beyond baby shampoo Do your patients know what blepharitis is? Do they think Demodex is a type of sales presentation software? Would they confuse MGD with a common Chinese food additive? These may seem...
