by Dr. Paul Karpecki | Apr 15, 2022 | Relating to Your Patients
Videos can help patients understand this new treatment option Dry eye therapy has come a long way in recent years, especially since we now know the trigeminal nerve plays a critical role in ocular surface health and symptoms. In June 2020, I wrote about a new...
by Kirby Browning | Oct 16, 2020 | Marketing Your Practice, Patient Engagement
Digital patient engagement tools are here to stay Health care will never be the same. With less time spent in person with patients to limit the spread of COVID-19, doctors have had to adapt how they deliver care, both in their offices and online. If we’re being...
by Katie Moyer | Sep 4, 2020 | Emerging Technology & Trends, Medical Marketing, Relating to Your Patients
Sufferers have increased and adherence has dropped during the pandemic; why patient education is key A year ago, the Ophthalmology Times reported on the prevalence of dry eye disease (DED), calling it a “critical and significant public health issue” in the U.S. While...
by Stephanie Barlas | Aug 14, 2020 | Medical Marketing, Patient Engagement, Relating to Your Patients
What your patients with glasses need to hear from you now In a recent post, we discussed the concerns and confusion your contact lens patients may be experiencing during COVID-19. What’s safe and what’s not? What services is your eye care practice offering now? Is...
by Katie Moyer | Apr 24, 2020 | Emerging Technology & Trends, Patient Engagement
From myopia to contact lens care, engage patients in ongoing care even during COVID-19 In our last post, Dr. Paul Karpecki discussed the growing prevalence of myopia among young people. The number of school-aged children affected was already growing at an alarming...