by Smitha Gopal | Mar 18, 2022 | Relating to Your Patients
Do your patients know that nearly 300 diseases can be detected from the eye? “The optometrist, in my opinion, is one of the best-kept secrets,” said internist Dr. Derrick Desilva, in Open Your Eyes, a documentary about how important the eyes are to overall health....
by Smitha Gopal | Feb 11, 2022 | Emerging Technology & Trends
Why patients skip appointments and what practices can do to help Missed medical appointments waste staff time, affect practices’ bottom lines and result in negative outcomes for patients. A recent Forbes study found that no-shows cost the U.S. healthcare system more...
by Smitha Gopal | Nov 12, 2021 | Patient Engagement
What this generation wants and how eye care providers can offer it Not all generations are alike, especially when it comes to health care. Generation Z — young adults who were born in 1996 or after — have some specific considerations. These young adults, the oldest of...
by Smitha Gopal | Oct 1, 2021 | Emerging Technology & Trends, Medical Marketing, Patient Engagement, Relating to Your Patients
Overcoming three barriers to cataract surgery and advanced IOLs An estimated 4 million cataract procedures will be performed this year. Yet, according to Clinical Ophthalmology, cataract surgery patients reported that lens options were discussed only 39 percent of the...
by Smitha Gopal | Aug 20, 2021 | Practice Pearls
Symptoms of wildfire smoke exposure can mimic allergies In early August, Denver, Colorado, was listed as the most polluted city in the world by the website IQAir.com, which tracks air quality for major cities. Salt Lake City, Utah, was also in the top five for worst...
