by Brad Sopher | Jan 4, 2019 | Patient Engagement
Doctors must offer awareness, education, and even financing options Talking about money can be awkward—particularly for doctors and patients discussing the cost of health care. Whether due to ignorance, embarrassment, or other factors, people who wouldn’t think twice...
by Brad Sopher | Nov 30, 2018 | Emerging Technology & Trends, Relating to Your Patients
Embracing this method for patient education and staff training We live in an age of on-demand content, YouTube tutorials, and “ask Siri.” It makes sense, then, that patient education, staff training, and really any kind of learning and teaching would adapt to these...
by Brad Sopher | Sep 21, 2018 | Relating to Your Patients
Intended to stop adult smoking, vaping has become a harmful teen trend Last week, the FDA announced its largest-ever enforcement action in the history of the agency. The goal? Stopping sales of e-cigarettes and vaping products to teens. The agency warned Juul Labs and...
by Brad Sopher | Aug 9, 2018 | Relating to Your Patients
ENTs: Now’s the time to raise awareness about common ear conditions and injuries Summer doesn’t technically end until September 22 this year, so there’s still plenty of time for warm-weather fun. However, that also means more opportunities for ear health issues, from...
by Brad Sopher | Jun 8, 2018 | Relating to Your Patients
Highlight advances in surgery and target your patient education Today’s health care consumers have high expectations. Even older generations — not just millennials — are tech-savvy, engaged patients who are turning to the Internet and social media to...
