by Smitha Gopal | Jan 3, 2020 | Emerging Technology & Trends, Patient Engagement
How to improve the waiting experience for all patients You may not give your waiting room much thought, but your patients certainly do. Not only that, but they’re sharing their opinions with the world on social media. Really! A quick Twitter search for “doctors...
by Smitha Gopal | Nov 15, 2019 | Patient Engagement
Patient perceptions and expectations are changing Of course it comes as no surprise that the results of a survey published in the journal Clinical Ophthalmology of 1,000 potential and previous cataract-surgery patients concluded that “the ophthalmologist plays an...
by Rebecca Lee | Oct 25, 2019 | Patient Engagement
Your older patients’ care priorities may not be what you think—or what younger patients want An 82-year-old man with heart failure was presented with a difficult decision: undergo the high-risk surgery his doctors recommended, or die. As Kaiser Health News (KHN)...
by Katie Moyer | Oct 11, 2019 | Patient Engagement
Awareness and education are key to supporting caregivers, who play a major role in health care There is one aspect of health care that greatly impacts patient care, yet is often overlooked: caregiver engagement. There are more than 40 million unpaid caregivers of...
by Rebecca Lee | Sep 20, 2019 | Medical Marketing, Patient Engagement
The psychology behind why giveaways and gifts work Is gifting patients stress balls branded with your name an effective way to build loyalty? Do giveaways on your Facebook page influence patients to promote your practice? It can be hard to know what...
