by Stephanie Barlas | May 29, 2020 | Medical Marketing, Patient Engagement
What should your strategy be post-COVID-19? It should come as no surprise that Americans have spent more time online during the coronavirus pandemic. Between stay-at-home orders and a thirst for up-to-date information, more people than ever are turning to the internet...
by Kristen Shaab | Aug 23, 2019 | Medical Marketing
Patients trust them, but can doctors control their Internet ratings? What’s the first thing the vast majority of people do when choosing a doctor? The same thing they do when searching for a good restaurant, a new dry cleaner, or the top hair salon in town: they go...
by Stephanie Barlas | Aug 16, 2019 | Patient Engagement
Are you offering these options to patients while they wait? The average time patients spend waiting for a doctor is just over 18 minutes, according to a 2018 report. While that is a decrease from previous years, wait time remains a significant factor in patient...
by Kristen Shaab | Jul 5, 2019 | Medical Marketing
Getting specific about patient-friendly info, images, and user experience We’ve discussed before the importance of your practice’s website. It is usually the first stop for patients, especially younger ones, when looking for a doctor: 88 percent of patients under age...
by Quin Ashworth | Mar 8, 2019 | Medical Marketing
What a patient-focused site looks like in 2019 What’s the first step most people take when looking for a new doctor? They go online. Your website is the first impression most prospective patients will get of your practice. Your online presence matters – especially to...
