by Katie Moyer | Jan 17, 2020 | Patient Engagement
How stories impact trust, empathy, and patient adherence Consider the following scenario: a patient comes in to see you—an older male, overweight, with a family history of diabetes. Do you: A) Hand him a brochure that warns of the dangers of pre-diabetes and lists...
by Kristen Shaab | Jan 25, 2019 | Medical Marketing
Tips for gathering powerful, personal feedback to market your practice Doctors, you may be overlooking an important tool for marketing your practice and attracting new business: effective patient testimonials. Ever since patients began reviewing their health care...