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How Eye Doctors Can Win Despite Online Retailers

How Eye Doctors Can Win Despite Online Retailers

by Michael Sopher | Jul 21, 2016 | Emerging Technology & Trends, Practice Pearls

Online eyewear retailers are capturing consumers’ interest—and dollars. Warby Parker is probably eye doctors’ biggest online competition, notes VisionWeb. The style-savvy startup has upped their game by opening up a number of retail locations around the U.S. Other...
Why You Can’t Avoid [Virtual] Reality

Why You Can’t Avoid [Virtual] Reality

by jsopher | Jul 7, 2016 | Practice Pearls, Technology & the Internet

We predicted that virtual reality (VR) would be a trend in health care in 2016, and it looks like we were right. Some are calling this “the year of VR,” thanks to the wave of new, relatively affordable devices now available. Market research firm IDC projects that...
Top Five Challenges Facing Doctors Right Now

Top Five Challenges Facing Doctors Right Now

by Smitha Gopal | Apr 21, 2016 | Emerging Technology & Trends, Practice Pearls

Now more than ever, doctors have a tough job. Given the state of healthcare in 2016, providers must figure out how to manage the confusion arising from issues such as shifting payment models to new government mandates, while at the same time treating a patient...
Top Five Apps for Doctors

Top Five Apps for Doctors

by jsopher | Mar 10, 2016 | Practice Pearls, Technology & the Internet

It may not surprise you to know that 90 percent of Americans own a cell phone, according to the most recent data from Pew Research. Of that number, 64 percent own a smartphone, giving them easy access to the hundreds of thousands of Android and iOS mobile apps...
Tips and Trends to Boost Optical Sales

Tips and Trends to Boost Optical Sales

by Rob Stretch | Feb 11, 2016 | Emerging Technology & Trends, Practice Pearls

Retail is changing at light speed, thanks to apps that allow on-the-spot price comparisons, online sales and promotions, and even virtual reality, among other things. To capture the most customers, retailers—including eye care professionals—need to keep up. Here are...
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