by Katie Moyer | Apr 2, 2021 | Medical Marketing, Patient Engagement, Relating to Your Patients, Uncategorized
April is Women’s Eye Health and Safety Month—the perfect time for outreach and education Women make up two-thirds of the world’s population of blind and visually impaired people. Women also account for 65 percent of people with age-related macular degeneration (AMD),...
by Katie Moyer | Feb 19, 2021 | Medical Marketing, Relating to Your Patients, Uncategorized
Tips and videos for timely patient education and outreach Over the past year, many patients have postponed routine checkups in order to limit their risk of contracting COVID-19. Some of them may assume that if they don’t have any symptoms, they must be fine. But when...
by Katie Moyer | Jan 22, 2021 | Emerging Technology & Trends
If your technology and communication aren’t up to speed, patients notice Do your medical practice’s treatment options say “cutting edge,” but your office processes scream “old school”? While your credentials and reputation will generate some referrals, if patients’...
by Katie Moyer | Jan 9, 2021 | Relating to Your Patients
The best tools and strategies for effective patient education Many patients struggle to understand and retain health information. Studies have shown that patients usually forget between 40 and 80 percent of the information given to them during a medical appointment,...
by Katie Moyer | Dec 18, 2020 | Relating to Your Patients
Now more than ever, patients need trusted information from doctors An estimated 45 million people in the U.S. wear contact lenses, according to CDC data. It is troubling that statistics also show that as many as 99 percent of contact lens wearers reported at least one...
