by Kirby Browning | May 13, 2022 | Marketing Your Practice
What metrics to track to see how many visitors are coming to your site—and whether they’re converting In a previous post, we discussed 8 ways video can improve your practice’s website SEO and ultimately convert visitors into patients. But once these strategies are...
by Kirby Browning | Apr 22, 2022 | Emerging Technology & Trends, Marketing Your Practice
8 ways video can improve your website and increase conversions Are you making the most of your practice’s website? Simply having an attractive site is not enough to get patients through the door. If people – prospective patients, in particular – can’t find your...
by Kirby Browning | Feb 25, 2022 | Marketing Your Practice
Explain complex anatomy and show condition progression to patients Conditions that affect the ear, nose and throat can be especially challenging for patients. Inner ear conditions, snoring and laryngitis, for example, are often chronic, uncomfortable and frustrating....
by Kirby Browning | Jan 28, 2022 | Emerging Technology & Trends, Technology & the Internet
Rendia’s expert tips to leverage technology in your practice Technology in health care is evolving, especially in the eye care space. From the rapid uptake of telehealth during the pandemic to an increase in text appointment reminders, practices are using technology...
by Kirby Browning | Dec 17, 2021 | Patient Engagement
Are you customizing patient education in your practice? The data-driven healthcare landscape has created the demand for personalized, patient-centric care. In fact, a recent survey found that 72 percent of patients said they want more personalized care that is...