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Why Pictures Are Better Than Numbers

Why Pictures Are Better Than Numbers

by Katie Moyer | Nov 20, 2020 | Relating to Your Patients

Using visuals helps overcome numeracy issues and improves understanding The COVID-19 pandemic and the U.S. election have shone a spotlight on a stark fact: many people struggle with numbers. It’s understandable that the daily barrage of statistics would cause...
Case Study: From Outdated Brochures to Digital

Case Study: From Outdated Brochures to Digital

by Katie Moyer | Nov 6, 2020 | Medical Marketing

How an Ohio eye care practice increased patients, surgeries, and online ratings with Rendia Like many eye care practices, Northeast Ohio Eye Surgeons was used to doing patient education a certain way. “Our practice was almost completely paper-based,” said COO Katie L....
Chronic Disease Management during COVID-19

Chronic Disease Management during COVID-19

by Katie Moyer | Sep 25, 2020 | Emerging Technology & Trends, Relating to Your Patients

How to identify, engage, and maintain continuity of care with these patients Treating patients with chronic conditions was named one of the top challenges facing doctors in 2020 by Medical Economics. And that was before the COVID-19 pandemic struck. Managing the care...
Why It’s a Prime Time to Address Dry Eye Disease

Why It’s a Prime Time to Address Dry Eye Disease

by Katie Moyer | Sep 4, 2020 | Emerging Technology & Trends, Medical Marketing, Relating to Your Patients

Sufferers have increased and adherence has dropped during the pandemic; why patient education is key A year ago, the Ophthalmology Times reported on the prevalence of dry eye disease (DED), calling it a “critical and significant public health issue” in the U.S. While...
Success with the Hybrid Appointment Model

Success with the Hybrid Appointment Model

by Katie Moyer | Aug 7, 2020 | Emerging Technology & Trends, Technology & the Internet

Telehealth is here to stay, but it doesn’t have to be all or nothing COVID-19 may have permanently changed the way we practice health care. A new study shows telehealth visits in the U.S. increased 4,347 percent in March 2020 compared to the same month last year, per...
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